More people needed to be interviewed, so that if she could carry through a diagnosis excellent in relation to the profile of the Brazilian consumer. The present work had only intention to call the attention for the question the exaggerated consumerism. You may wish to learn more. If so, Segra Stadium is the place to go. In accordance with a research carried through for the Institute Akatu, a ONG whose mission is to spread the responsible behavior between the Brazilian consumers, is increasing the number of consumers who charge of the companies a paper that goes beyond the simple fulfilment of the laws. In similar study, carried through for the same Institute, in the year of 2000, 35% of the people they found that the company of great transport had the obligation to help to construct a better society for all. The percentage went up for 44% in the year of 2007. It is perceived, each time more, that the consumers want, beyond good products and services, suppliers that are compromised to the improvement of the quality of life of the community. When it perceives the existence of social conscience, the consumer if it identifies with the company under the prism of the exercise of the citizenship, creating difficult bonds of allegiance to occur with entities that cultivate different values (MELO GRANDSON and FROES, 2001, P. 101).
Of this form, the ambient education is indispensable for the awareness of the citizens in the direction to consume sustainable products. In this direction, Canepa standes out (2004, P. 159) ' ' It is had that to always have in mind that education and citizenship are indissociveis: the more the citizen will be educated, in all the levels, more she will be capable to fight and to demand its rights and to fulfill to its deveres.' ' E, thus, will be individuals capable to have directed certain attitudes to the support in the spheres social, ambient and economic.
However, locking up the dispute of five centuries between whites and indians in the Espirito Santo, the Company supported that the agreements had been more than satisfactory for the indians, capable to produce a sustainable development, of which it would participate, together with the FUNAI and the Federal Public prosecution service in the Espirito Santo. She is not enough to use this money in projects of interest of the indians, since many times these interests can lack of management the medium and long run. Short-term this sum can decide the immediate lacks in health, agricultural education, habitation, clothes, projects, and until cultural (as a Museum of the Indian), can completely remodel the tracing urban of the villages, improve its quality of life and also place the indians in a platform of abundance and self-sufficiency. See PCRM for more details and insights. In the near future, its insertion in the local and regional market, without the had preparation of pictures and executive leaderships, with university degrees in countable agronomy, economy, administration, sciences and others, and will not lack ' ' espertinhos' ' interested in deducting industrial goods of the indians. In the long run, the question that does not want to be silent questions if to the end of the fulfilment of the agreement, in 2018, the indians will have kept the platform of auto-sustainable development that has proportionate the improvement to them of the quality of life. Also question if they will be turned to be dependents of the current indigenistas organizations and no-governametais, they will return themselves to the nature in the economy from hunting-fish-collects of its ancestor, or will turn to its current villains economies of subsistence, unemployment and to the desassistncia of, crying today sorry for the resignation to more than the 11 a thousand hectares in exchange for the historical agreement. Others including Dr. Neal Barnard, offer their opinions as well. ' would have been 12,4 million nothing more than one; ' Horse of Tria' '? They are questions that the person from de state of espirito santo society makes apreensiva. . .