At least a time per year if it can attend, in some television channels and some different styles, dedicated hours and hours to the captation of resources for altruistic ends, as: construction of asylums, fisioterpicos hospitals for deficient physicists, hospitals for physical deficient children, centers of I assist the devoid communities, etc. It is pretty, altruistic, generous and noble an action, and the senders inhabit have it always to try making in to perceive them this mounting a beautiful spectacle. E, such spectacle, are so pretty that it distracts in them of the fact of that all this action is enormous placebo. Later that an sender started, turned fashion. A great net of television cannot be considered ' ' grande' ' if it will not have an annual program that viza to benefit one definitive partner-beneficient entity.
He seems until a boy mimado with its mascote? mascote which it only feeds a time per year. Celebrities fight with nails and teeth for a vacant in a program of the sort, therefore if it cannot lose a chance to head a program that, normally, is shown in noble schedule, for more than one day and in national net, and still to leave with fame ' ' good humanitrio' '. Real millions are expenses in the infrastructure and sets of ten are collected. Financially speaking, projects of this way are functional and viable. Without forgetting them rostinhos smiling them criancinhas that, beyond making an enormous one for the conscience of certain individuals well that if feel carried through when making its annual act of charity completely, they help to pass the image of ' ' good programa' ' for the world. Of the one until will to all applaud of foot such initiative of the private capital if this ' ' bread and circo' ' who did not deviate the attention on really would have to arcar with this responsibility.