Finnwaa launches search engine marketing for tourist lighthouses of Saxony-Anhalt Jena/Dessau-Rosslau, 09.09.2009 for the portal to the marketing of the tourist highlights of the Saxony-Anhalt the mitteldeutsche SEM Agency Finnwaa is launching a search engine marketing campaign. Quickly to increase reach and awareness of, a customized online advertising strategy will position target group-oriented advertising in the major search engines. The online platform at is the website of the city tourist initiative “city jump cities between resin and Elbe”, the different cities of Saxony-Anhalt belong to. Combining its tourism marketing activities aims a wide publication and optimal utilization of tourist offers. “Overall, eight cities under Stadtsprung.de have put together interesting packages: for the travel Land Saxony-Anhalt and its cultural and tourist lighthouses we want on this platform throughout Germany” Interest”, explained Roman Muller, head of the tourist information Dessau-Rosslau. “We look at target group-oriented search engine marketing this as a successful marketing tool and the Finnwaa GmbH as an experienced partner that understands how to deal with this ‘tool’.” As a leading SEM Agency of central Germany, Finnwaa controls from all search campaigns for the portal.
“The best possible placement of promotional statements in German-speaking search engines will sustainably increase the awareness of and quickly raise the visit figures”, explained Andreas Horcher, Managing Director of Finnwaa GmbH. “the use of relevant keywords and the professional placement of target group-oriented advertising considered success for attracting new users.”Finnwaa was founded in 2003. The company bears the SEM certificate of the Federal Association of digital economy (BVDW) in addition to the 14 other agencies in Germany and is one of the leading independent search engine agencies in Germany. Finnwaa designed, realized and established solutions in national and international search engine marketing, and offers individually tailored models to support Web-controlling. This is confirmed and others by the certification as “Google AdWords Qualified Company”. Well-known companies such as students.ch, ANALYTIK Jena AG and WILDE COSMETICS GmbH rely on the experiences of Finnwaa. Finnwaa is a member of the Jena software cooperative TowerByte and founded the Saxon cooperative TowerByte EC Leipzig in May 2009 with four other companies. For more information see.
Stadtsprung.de is the network of eight cities in Saxony-Anhalt. Magdeburg, Halle an der Saale, Naumburg, Halberstadt, Wernigerode, Quedlinburg, Lutherstadt Wittenberg and Dessau-Rosslau have put together attractive packages for tourists and market them together. The online-marketing activities of cooperation are supervised by the tourism operators in the city of Dessau Rosslau and coordinated. More information:. Press contact Finnwaa GmbH Leutragraben 1 D-07743 Jena Tel: + 49 (0) 3641 815344 fax: + 49 (0) 3641 5733302 E-mail: Tower PR Leutragraben 1 D-07743 Jena Tel: + 49 (0) 3641-50 70 81 fax: + 49 (0) 3641-50 70 88 E-mail: